Thursday, May 19, 2016

Clikon Air Chef wins best presentation award at DISTREE ME 2016

Tom Thomas, COO of Clikon, receives the award for best innovative presentation at ‘DISTREE 2016’ held in Abu Dhabi recently. Also seen are Clikon Marketing and Sales Lead Victoria, Assistant Brand Manager Daniel and Project Manager Komal. (Photo- ME NewsWire)Dubai, United Arab Emirates - Thursday, May 19th 2016 [ME NewsWire]

Clikon, region’s leading brand for home appliances and consumer electronics under Etronix Middle East, has won the best presentation award in innovation category for its pioneering cooking product Air Chef at the DISTREE Middle East 2016 held in Abu Dhabi recently.

The award recognizes the excellence in quality and innovation offered by Clikon products. The Clikon Air Chef is a lightweight and user-friendly product, which is made for faster performance to cook a variety of dishes in a fraction of the time.

Clikon is a major consumer electronics and household appliances provider. Clikon products including a wide range of kitchen appliances, home appliances and entertainment devices are available across the GCC.

DISTREE ME is the leading exhibition for Consumer Electronics and ICT channels across the emerging markets of Africa, Russia, CIS and Latin America as well as the more established markets of Europe and the Middle East.

Commenting on the award, Mr. Tom Thomas, COO of Clikon, said, “We’re delighted that our Air Chef product has been recognized for innovation. At DISTREE ME, we created a fun and inspiring presentation that resonated with the audience beyond the scope of the Air Chef. Our goal is to lead the home appliance industry with the most efficient products. We have worked tirelessly to develop more sustainable appliances that are consumer-friendly.”

“Clikon has achieved an accelerated growth in the recent couple of years as a home-grown brand. Home appliances sector is fuelled by constant change and growth with new products entering the market every day. Clikon is committed to lead that growth, offering the latest and innovative entertainment products to enhance the consumers’ experience,” he added.

“We’re in a strong market position, carving out a reputation of delivering solutions that matter to the consumers. The user experience with our Air Chef is unique to anything else in the market right now. Our main goal was and is to deliver products that make life better for the consumers. We are currently enhancing our product line-up by focusing on developing better and more unique products that will help consumers to get more value for money,” Mr. Thomas further said.

“We focus on identifying the market trends in terms of retailing and use this to explore new distribution channels. Despite online retail sales adoption in the region is lower when compared to other countries, we do believe that it is an area which will drive future growth,” he concluded.

The new Clikon Air Chef enables consumers to eliminate oil from cooking and helps to fry, bake, grill and roast the healthy way. It can cook a wide variety of foods, ranging from juicy grilled kebab to golden fried crispy chicken. The Clikon Air Chef is the perfect product for young, busy, health conscious families who are looking for a smart idea for healthy cooking.


About Clikon

Clikon has been operating across the GCC and we are rapidly growing and expanding into new regions and markets such as Egypt, Morocco and South Africa. The brand has a large portfolio of products across a wide variety of categories such as Kitchen Appliances, Home Appliances, Home Entertainment, Personal Care, Major Domestic Appliances, Lighting etc.

In order to deliver our products where and when they are needed, we have several vibrant production and distribution bases established at strategic points, and have positioned our sales and service locations based on careful analysis of industrial and market characteristics, as well as cultures and lifestyles. By combining the comprehensive aspects Clikon delivers concrete values to the customers’ satisfaction.

Clikon’s main focus is in-store solutions, driven by consumer behavior insights, rapidly growing the capability of our sales team as well as a good quality product for a great value. The brand is transforming from a local and GCC brand into a world-class brand that will address the needs of a larger group of consumers from other countries.

The brand aims at leading through technology and innovation by continually advancing its facilities and acquiring world-class brands in synch with its overall brand image and philosophy. Clikon technology and products contribute to everything from people’s everyday walks of lives. Clikon has a number of new product innovations in the pipeline across our categories that we are excited to unveil. Our new products are designed to surprise our customers and to provide convenient, compact and smart solutions within a single device for modern and busy families.


Rasheed Palliyalil / Aisha Shaikh

Watermelon Communications

Tel: 00971 4 2833655

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