Tuesday, February 28, 2012

With Roambi, Marketing Executives Can Create the Next Generation of Interactive Marketing Collateral

SAN DIEGO - Tuesday, February 28th 2012 [ME NewsWire]

Roambi Now Enables Publication and Distribution of Dynamic Brochures, Reports and Presentations for Any iPad User

Mobile World Congress 2012

(BUSINESS WIRE)-- MeLLmo Inc., the creators of Roambi, today announced at Mobile World Congressthat they are making their award-winning, mobile business apps available to marketing executives. With an emphasis on stunning data visualizations, Roambi reinvented how mobile business information is consumed through its engaging user experience. For the first time, Chief Marketing Officers can now use this same software to create and publish public content like company reports, financial information, and marketing collateral. Available to anyone using the free Roambi Flow Viewer app for iPad, CMOs and digital marketers can now deliver powerful, interactive content into the palm of customers’ hands.

Using Roambi, marketers can create and publish new publications and presentations to the iPad, or simply import existing PDF, PowerPoint or Keynote files and embed Roambi hot spots. Containing rich, intuitive analytics, Roambi hot spots transform static documents into interactive, attention grabbing applications. Designed for companies of all sizes, Roambi transforms existing content into immersive mobile applications without requiring redesign of existing marketing materials, delivering content to any iPad, enriching the consumer experience with interactive, engaging data visualizations.

Roambi can now be used to publish a wide range of publically accessible reports, including:

    Marketing Collateral: Easily import existing brochures and marketing materials and overlay Roambi visualizations to create digital, interactive marketing material for the iPad.
    Corporate Publications: Publish and share financial publications and corporate social responsibility and sustainability reports, allowing key stakeholders to analyze and better understand your company’s data.
    Government Agency Reports: Share critical budget and other information to help constituents better understand where their tax dollars are going.

“Fortune 1000 companies and medium-sized business worldwide use Roambi to enable secure sharing of information amongst executives and mobile professionals within their organization. After seeing the reaction from their internal users, our customers told us they were eager to create interactive Roambi content for their customers,” said Santiago Becerra, CEO, chairman and co-founder of MeLLmo, Inc. “Now, companies can choose to make Roambi publications accessible not only to employees, but also to any consumers that use the iPad. In the age of the tablet, Roambi is the most exciting and interactive way to publish and share company information.”

To learn more, visit the Roambi booth at Mobile World Congress at Hall App Planet (Hall 7), Booth 7C106.

Roambi product information

Enterprise companies can visit http://www.roambi.com/products-overview.html for more information on Roambi. For more information on Roambi, please visit www.roambi.com or contact a Roambi representative at sales@roambi.com.

About MeLLmo

MeLLmo, Inc. is reinventing the mobile business application to improve the productivity and decision-making of on-the-go, always-on workers. The company's flagship product, Roambi, is a mobile business intelligence solution that makes company reports and data quick to access and easy to interact with, via immersive dashboard-style analytics on any iPhone or iPad. Roambi also allows people to tell the story behind their numbers, through engaging magazine-style reports and presentations built with a simple point and click publisher tool. Headquartered in San Diego, Calif. with additional offices throughout the United States, EMEA and Asia, MeLLmo has a worldwide customer base of Global 500 companies and SMBs across a diverse range of industries including: telecommunications, biotechnology, pharmaceuticals, consumer technology, packaged goods and others. For more information about MeLLmo or Roambi, visit http://www.roambi.com.

Contacts

The OutCast Agency

Liz Clinkenbeard or John O’Brien, 415-392-8282

mellmo@theoutcastagency.com



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