Wednesday, December 8, 2010
Psion Introduces Low-Cost Rugged PDA For Organisations That Need Durable Compact Devices
SHANGHAI, LONDON & TORONTO, Wednesday, December 8th 2010 [ME NewsWire]:
(BUSINESS WIRE)-- As part of its new product development strategy, rooted in its Omnii product platform, Psion (LSE: PON.L) today announced its latest rugged PDA device – the ingenious Psion EP10 handheld computer.
This announcement takes place as part of an exclusive gathering of national dignitaries, key company executives and business partners in Shanghai, China.
“We’re excited to launch our latest product in China, the world’s second largest economy, where mobile computers help run many of the most demanding logistical operations and where manufacturing, exports, transport and shipping dominate,” said John Conoley, Chief Executive Officer, Psion.
The new Psion EP10 is a small and durable PDA device that offers high performance, extensive features, communications capability and durability. It represents a major addition to the company’s portfolio of mobile business devices and offers all the functionality of high-end, full-size devices in a smaller form factor and at an affordable price.
When the Psion EP10 hits the market in Q2 2011, it will extend the reach and appeal of Psion to a new category of buyer: business users who employ consumer-grade smartphones and devices for commercial and industrial activities to deploy business applications into the field.
Psion EP10 Product Highlights
* Texas Instruments latest high performance processor, the Sitara 3715 (OMAP3) at 800 MHz
* Large 3.7” full VGA transflective display
* 3GMA and CDMA, Wi-Fi and Bluetooth
* Full range of interactive sensors including Digital Compass, Gyroscope, light sensor, proximity sensor and Accelerometer.
Built on Omnii
The Psion EP10 also appeals to businesses that require a more durable handheld computer that can cope with challenging weather and environmental conditions. Prior to the launch of the Psion EP10, these customers had to deploy consumer-level hardware that led to downtime, poor productivity, and increased long-term costs.
With its extensive feature set, the Psion EP10 is built from the same core technology that is used in the rest of the Omnii family, which was introduced by the company in October 2010. It is well suited to companies in retail, transportation, professional services, field services and field sales. The device also offers the latest in wireless communications, including Wi-Fi, Bluetooth, GPS, and 3G cellular radio of both CDMA EVDO Rev A and GSM HSPA+.
Strategic investments paying dividends
“Launching the Omnii platform earlier this year is enabling us to deliver high quality products across a variety of categories to market faster. Instead of the normal two years, we reduced the development cycle for the Psion EP10 by more than a third and delivered a range of additional features. The arrival of the Psion EP10 also shows that we’re keeping the commitments we made earlier this year – to deliver incremental opportunities to our customers, resellers and developer partners,” added Conoley.
Another step on the road to open source mobility
The Psion EP10 is another device conceived out of the company’s open source mobility (OSM) philosophy. OSM consists of three key elements:
* Modular Product Platform designed to bring products with the latest technologies to market faster.
* Embraces the principles of Open Innovation through Ingenuityworking.com to further co-create ideas and solutions with customers and partners.
* Customisation for unique and specialised applications, through software development kits, hardware developer kits, and the EP10 expansion module.
The Psion EP10 will be commercially available by April 2011 and will be distributed in all major US, European and Asian territories. Pricing to be announced shortly.
About Psion
Psion is the pioneer of quality mobile handheld computers and their application in industrial markets around the world. We have been innovators in mobile computing since 1980, starting with the invention of the PDA, through to helping our global customers solve their business problems today. Our clients include Volkswagen, SNCF, RWE nPower, E.ON, BMW, Goodyear, Copenhagen Airports, BNSF and many others.
Through our open innovation business model, we have the ability to work directly with our customers and partners to co-create new variants of our mobile hardware, software and service that meet the specific needs of the marketplace. This collaboration is made possible by our open innovation community site, www.ingenuityworking.com.
Psion plc is a public company listed on the London Stock Exchange. It is headquartered in London with corporate offices located in Europe, North America, Asia Pacific, Latin America and Africa.
For more information, visit www.psion.com
For media enquiries, please contact:
Text 100
Jonathan Brayshaw or Andy Sephton
+44 208 846 0700
psionteam@text100.co.uk
U.S.:
Psion
Breeanna Rosen, 859-372-4105
bree.rosen@psionteklogix.com
Schwartz Communications
Scott Love, 781-684-0770
psion@schwartz-pr.com
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