Dubai, United Arab Emirates - Monday, June 30th 2014 [ME NewsWire]
Since
launching the project almost a year ago, Dubai Design District (d3) has
been a key supporter of a number of industry initiatives and events, in
a bid to demonstrate its strategic commitment to the design, fashion,
art and luxury sectors in the UAE. A creative hub dedicated to promoting
and nurturing emerging local and regional talents, d3 takes its role in
helping to shape the design industry very seriously and its support of
the update launch of Yebab only served to reinforce this positioning
further.
Hosted at the Impact Hub, bloggers, tech
influencers and key media were introduced to the new Yebab concept.
Founded in 2008 by Murshed and Mareyah Mohamed, Yebab has become in
recent years one of the most influential online wedding directories in
the region. With the ever growing reach of social media in the GCC, it
was just a natural progression to develop a new photo-sharing concept
with a twist and Yebab App was born.
Launched this
April, with the mission to improve the way people connect and
communicate, the user-friendly service has been designed to offer a
dedicated, global platform where friends and followers could share
photos and file them into sub-categories such as Fashion, Food,
Entertainment, Travels …, to boost engagement with other users.
Catherine
Thomas, Executive Director of Marketing and Communications for Dubai
Design District, commented: Dubai has always harvested a strong
entrepreneurial spirit, and I believe its ambition and determination
will continue to be a source of inspiration for the global community.
Our
core objective is to nurture this crop of talented and creative talents
we have in the region: emerging brands, freelancers and start-ups such
as Yebab and help them achieve their full potential. We are looking
forward to further strengthen our collaboration with driven, passionate
and gifted home-grown entrepreneurs and fully contribute to enhancing
our creative design community”.
ENDS
ABOUT DUBAI DESIGN DISTRICT
Dubai
Design District, better known as d3, is dedicated to fostering the
growth of the Emirate’s design, fashion, art and luxury industry. It
offers businesses, entrepreneurs and individuals a creative community
that will be at the very heart of the region’s design scene.
d3
is the newest of TECOM Investments’ freezone business parks – with 10
buildings currently under construction. Once complete, d3 will be a
purpose built environment catering to the full value chain of the
design, fashion and luxury industry – and all with the vision of
creating a world class creative community that engages, nurtures and
promotes local, regional and global design talent.
d3’s
facilities will include everything from cutting-edge design institutes
to residential, hospitality, retail and office space. The District will
be characterised by distinct public areas, unique street furniture and
shaded walkways. The development will include a Creek-side esplanade
with international and boutique hotels, a pop-up shop area, amphitheatre
and a convention centre.
Located close to Mohammed
Bin Rashid City and adjacent to Dubai’s Business Bay, d3 is a short
distance from the city’s arterial highways and two international
airports. The District is in sight of the Creek, Dubai’s historic and
mercurial trading epicentre, Burj Khalifa, the world’s tallest building,
and Dubai Mall, the world’s largest shopping complex.
d3
will be the most connected design, fashion and luxury destination in
the world – with Dubai being only eight hours flight time from 90 per
cent of the countries in the world.
Guided by the
objectives set out in Dubai Fashion 2020 – a strategic plan to harness
the full growth potential of the fashion industry – this creative
community will support Dubai’s goals for a more diversified knowledge
economy.
Contacts
Bell Pottinger
Stephanie Khouy
+971 509103016
Skhouy@Bell-Pottinger.com
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