More than 2500 attend Dubai’s largest Yogafest

DIC demonstrates investment in well-being of business community

Dubai, United Arab Emirates - Wednesday, February 27th 2013 [ME NewsWire]

Dubai Internet City (DIC) this weekend held the UAE’s largest Yogafest – a two day event that saw more than 2,500 fitness enthusiasts take part in over 40 yoga and meditation sessions.

The eco-friendly event, which involved top yoga instructors from around the UAE, was held at a tranquil lake-side setting at DIC, the MENA region’s largest ICT hub.

Through initiatives such as Yogafest, DIC continues to develop and promote events that enhance the fitness and well-being of the community.

This year’s Yogafest saw 24 yoga and 18 meditation sessions on offer, running from 8am to 7pm and catering to all abilities from first-timers to the most advanced yoga fanatics. Classes included Power Yoga, Bikram Yoga, Ashtanga and Higher Self Meditation, and the 2013 event was the first to include a Kids Yoga tent part of the weekend’s activities.

In addition to the yoga and meditation classes, participants were able to attend two concerts which were introduced for the first time this year, as well as a host of other family entertainment activities. Attendees were also eligible to enter a competition to win a trip to YogaMagic, an eco-resort in northern Goa.

Speaking after the event, Reem Shaban, Head of Marketing of Dubai Internet City said: “In addition to providing top quality services to companies based in DIC, we strive to encourage a healthy work life balance across our community. The success of Yogafest not only highlights the popularity of yoga in Dubai, but also the value we place on ensuring that DIC is a dynamic and vibrant location to work and visit.”

Elaine Kelly, the organiser of Yogafest and a committed community member from  Microsoft, has been practicing yoga for 20 years and teaching for two and a half. Speaking at the event, she said: “Yogafest is a fantastic local community event, and this year’s programme surpassed even my own expectations. The huge turnout demonstrates the widespread popularity of yoga in Dubai, and I am honoured to be able to share my passion for yoga with the community.

“Yogafest is set to grow even more in the future and next year’s date has already been set for 14-15 February 2014. I am extremely grateful to Dubai Internet City for supporting the event for the third year running and for providing the perfect location to host all our sessions allowing us to bring Yogafest to life.”

Further information about the event can be found at www.yogafest.me.

-ENDS-

About Dubai Internet City:

Dubai Internet City (DIC), a member of TECOM Investments, was established in 2000 and has since grown to become the Middle East and North Africa’s largest ICT business park. Founded on solid fundamentals of state-of-the art infrastructure and a unique technology-orientated freezone community, DIC is home to more than 1400 international and regional ICT companies. DIC offers companies 100% tax-free ownership, 100% repatriation of capital and profits, no currency restrictions, easy registration and licensing, and solid intellectual property protection. DIC’s strategic location provides companies with rich networking opportunities, allowing them to tap into resources, partnership and ideas; a business environment that helps ICT businesses develop, innovate and grow. For more information, please visit: www.dubaiinternetcity.com

Contacts

Alexa Hooft Graafland

+971555597404

ahooftgraafland@bell-pottinger.co.uk
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