Monday, November 14, 2016

Include Time in Your Company Budget

Dubai, United Arab Emirates - Monday, November 14th 2016 [ME NewsWire]

Following the recent international conference held in Canada, Priority Management is repositioning itself within the Middle East and Africa (MEA) market.  According to Regional Director Wanda Bronkhorst, the demands on companies and individuals have changed drastically.  Companies and teams need to do more work with the same or fewer resources.  Instead of reducing stress by streamlining work, technology has increased the pace of work, resulting in longer working hours and deteriorated work-life balance.  Therefore, we saw the need to alter our strategy from selling individual productivity training solutions, to becoming a productivity partner.

It is interesting to note that Harvard Business Review considers TIME to be our scarcest resource. Companies diligently budget for all their resources, yet strangely enough, not for their time.  As per their article, “some forward-thinking companies have taken a different approach. They expect their leaders to treat time as a scarce resource and to invest it prudently.” It goes on to say, “many executives now receive 200 emails per day (more than 30,000/year), and the increasing use of IM and crowdsourcing applications promises to compound the problem.  If the trend is left unchecked, executives will soon be spending more than one day out of every week just managing electronic communications.”  Their concern about the mismanagement of time, is in line with the core business of Priority Management: productivity and effectiveness in the workplace.

Our focus is to understand the different productivity challenges in each of our client partners’ organisations, and - using a combination of solutions we have developed over the past 36 years – to tailor a solution specific to their needs. The solutions address areas such as individual- and team productivity, project management, time management, email- and information management. To keep costs down, these solutions are implemented using the technology already available within each organisation.

Although Priority Management’s clients include many Fortune 500 companies, a growing market has developed over the past 10 years among small and medium-sized enterprises (SMEs) in this region.  Globally, over 2 million people across more than 50 offices worldwide have benefited from these productivity solutions.

To partner with us, or to receive more information about Priority Management and the solutions we offer, please visit our website: Alternatively, contact Wanda at 04 312 4442, or via email:

We look forward to partnering with you!


Priority Management

Wanda Bronkhorst

Regional Director, +971-4-312-4442