Saturday, September 20, 2014

OPPLE Lighting Forays Into India

Outlines investment of INR 600 million in next three years to set up operations, distribution and retail 

NEW DELHI. - Saturday, September 20th 2014 [ME NewsWire]

Light India 2014

(BUSINESS WIRE) OPPLE Lighting, a global integrated lighting solutions company, debuted at Light India 2014 and showcased a whole range of LED solutions for professional & consumer lighting, marking its entrance into the Indian market.

The lighting industry currently stands at 12,000cr in India, growing at a pace of 17-18%. The noticeable segment growing at a rapid pace within this is LED lighting, clocking in growth at about 41.5% as per ELCOMA. India, just being at the cusp of a transition from CFL to LED lighting provides a perfect base for LED solution makers to capitalize on the opportunity.

Sharing the company’s vision at the launch, Ms. Xiuhui Ma, CEO, OPPLE said, “We are really excited to step into the Indian market, aiming to offer international quality at affordable prices, backed by state-of-the-art technology. Our strong understanding of the industry, keen insights into regional preferences will help us build awareness amongst consumers and drive demand for quality LEDs lighting solutions in the region.”

Mr. S. Venkataramani, Chairman, OPPLE Lighting India said, “OPPLE will play a defining role in ushering in the LED transformation in the country. Our strong technology and R&D investments will allow us to cater to markets with speed and ease. We believe India is potentially a USD 500mn LED market by 2017 and we are poised to harness this opportunity. With an initial investment of INR 600 million, OPPLE will roll out 30 large format exclusive brand stores across the top 30 cities in India in next 3 years.”

About OPPLE

OPPLE Lighting is an innovative, fast growing, integrated lighting solutions company. Founded in 1996 and initially specializing in CFL and ceiling lights, the company's current portfolio includes electrical appliances, commercial lighting and LED lighting, and it is the largest home lighting company in China. Headquartered in Shanghai, the company has sales & service operations in more than 50 countries, hiring 7000 employees, including 400 engineers in R&D.

For more information, please visit: company website, Facebook or LinkedIn.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50946143&lang=en

Contacts

OPPLE

Nina Rosenthal, +86-21-38550000

pr@OPPLE.com


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